Raydiant Closes $7M Financing

10/23/19

LOS ANGELES & SAN FRANCISCO--(BUSINESS WIRE)--Raydiant, a cloud-based, dynamic display platform for businesses to centrally deploy and manage applications across many screens, made multiple announcements today at Mobile World Congress in Los Angeles that further the company’s mission to reinvent the digital-screen industry, a projected $31B market opportunity1. Today, the company is announcing that:

  • Raydiant has raised $7M in financing, led by 8VC
  • BlueJeans, PosterMyWall, SinglePlatform and Soundtrack Your Brand have partnered with Raydiant to build an ecosystem of screen-based commercial applications
  • Industry veteran, Bobby Marhamat, has joined Raydiant as CEO
  • Raydiant is the new company brand for Mira Technologies

Raydiant is a hardware and subscription service that runs on a simple HDMI device that plugs into any TV and gives businesses access to an entire ecosystem of customer and employee-facing commercial screen applications. The service only requires an Internet connection to operate and runs on any screen with an HDMI port.

To further accelerate the Raydiant vision, the company has raised $7M in financing, led by 8VC and joined by Atomic, Bloomberg Beta, Lerer Hippeau, SV Angel and Transmedia Capital. This capital will be used to develop additional product features including new apps, enterprise features, and rich content offerings, to advance strategic partnerships, to grow the team and to help thousands of more businesses transform the customer experience and employee operations.

“We are thrilled to have so much energy around the company with everything from our new brand, the financial support from our investors and incredible partnerships with the industry’s top enterprise companies,” said Bobby Marhamat, the company's new CEO. “Raydiant is a thriving and growing company, and we are committed to providing businesses with first-class service to bring any screen to life and create an interactive experience within brick & mortar locations.”

“Our investment is a testament to Raydiant’s growth and limitless potential; we’re excited to be with the company on this journey as they accelerate the impressive track record already established,” said Drew Oetting, Founding Partner of 8VC. “The company has strong and growing leadership, the industry’s best partners and thousands of customers…a recipe for success that we are fully behind.”

Raydiant has built a rich application platform that offers videoconferencing (with BlueJeans), rich drag-and-drop content editing (with PosterMyWall), unified digital menu management (with SinglePlatform) and fully-licensed B2B music (with Soundtrack Your Brand). These partnerships further enable Raydiant to offer a best-in-class enterprise solution for dynamic displays.

Raydiant has thousands of current customers and is focused on multi-location brick and mortar businesses. It has quickly become the #1 Company in Digital Signage in reviews and ratings from third-party, peer-to-peer rating services G2 Crowd and Capterra based on customer satisfaction and has multiple positive testimonials from current clients.

The company, formerly known as Mira Technologies, was founded in 2017 by Tuan Ho with venture studio Atomic. Ho, a co-founder of internet TV pioneer Philo, saw an industry need for an innovative commercial platform to run screen-based applications on dynamic digital displays. Ho found that many enterprises needed ways to run applications on screens serving customers, clients and employees, but the current industry solutions, were often bespoke, improvised, unreliable, inefficient and incredibly expensive. With rapidly growing demand for the solution, Ho and Atomic brought on industry veteran Bobby Marhamat as CEO to help scale the company. Marhamat formerly served as the COO of cloud-based point-of-sale company Revel Systems.

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