LifeFuels Closed Series A Funding Before Heading To CES This Week

Reston, Va.-based LifeFuels, a beverage tech startup that created a portable beverage maker connected to a free mobile app, has wrapped up its first round of funding that included investments from beverage-giant Keurig Dr Pepper (KDP) (the Keurig coffee brewer maker).

Founder and CEO Jonathon Perrelli, also founder and former CEO of Washington, D.C.-based Fortify Ventures, first pitched LifeFuels at the event in 2016. Perrelli presented a smart bottle, with efills called FuelPods that dispense brightly colored gushes of vitamins and nutrients into the water. That’s all connected to an app that tracks both hydration and nutrition, Technical.ly DC previously reported. This presentation got LifeFuels its first CES Innovation Award. The original design is below:

The FuelPods deliver up to 15 flavors tailored to an activity or lifestyle like pre-workout, sleep and recovery. Consumers can mix and match flavors to craft their own custom drinks, a press release states. The app can track all the nutrients the user consumes while offering actionable insights for health and wellness plans.

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