Squarespace and Blue Apron must be really converting.
Ad giant WPP announced this week that it has invested $5 million in everyone’s favorite podcasting network, Gimlet Media. The investment comes in addition to the $15 million Gimlet raised just last month.
WPP is a massive marketing and advertising conglomerate that owns several well known brands, including Ogilvy & Mather, Young & Rubicam and Burston-Marsteller. In 2016 it had $19.4 billion in global revenue.
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