Marketing strategy and research firm HawkPartners announced that Jesse Epstein has joined the firm's Washington, DC office. Recently, Epstein served as a principal at global research firm Incite where he led strategic and research projects for global brands and was integral to the firm's US expansion. For the last decade, Jesse has served global clients in multiple industries, including travel, hospitality, financial services, technology, healthcare and consumer goods and spirits, through his work at digital research firm Kantar Millward Brown, healthcare consultancy SmartAnalyst and global communications firm Ruder Finn.

"We're excited to offer Jesse's novel approaches to solve our client's most complex marketing challenges," expressed Scott Berman, president of HawkPartners. "Jesse brings such a wealth of experience in key industries we serve."

Jesse brings significant experience in creating communications strategies and activating customer research for brand communications, product development, advertising development and testing, digital media measurement and mobile research. An expert in behavioral economics, he'll work with clients to solve pressing marketing challenges through research-based strategies. He is a frequent writer and speaker on how brands create emotional connections with customers and the power of storytelling with data.

"HawkPartners represents the best our industry has to offer and I'm thrilled to join the team," shared Jesse. "I was drawn not only to the firm's great work for market-leading clients but also the collaborative atmosphere. I'm incredibly excited for the challenging opportunities to help our clients grow and help the firm expand in key markets."

About HawkPartners

HawkPartners (www.hawkpartners.com) is a marketing strategy and research firm that blends insightful customer research with distinctive marketing strategies for global leaders. We partner with Fortune 500 clients across the Americas, Europe and Asia to solve tough marketing challenges. Headquartered in Boston, the firm has offices in Chicago, New York, Philadelphia, San Franciscoand Washington, DC.